Whenever I talk about what I do, the first question people ask me is, “Why do you focus only on thirty-somethings?”
I know it seems a little strange to seem to focus on only one age group but there’s so much going on here that there’s lots to work with, and I’m constantly surprised and challenged by my work.
And, to those of you who have wondered the same thing, let me also say that I don’t only work with thirty-somethings. I work with people of all ages, but I do focus on turning 30 as a pivotal moment for where success is at a make it or break it point.
Most importantly, I focus here because since I’ve been in my thirties, I’ve never felt such an interesting dichotomy: While I feel like I’ve come into my own and I have more self-confidence than ever, at the same time I feel like I’ve never been so unsure.
Basically, I’m fascinated by the mindset shift that happens on this birthday – for better or worse.
Personally, I always thought by the time I was 30, I’d have so much of life figured out and it would be pretty smooth sailing. I thought I’d have a secure job, a house, maybe kids and be living happily ever after with my prince charming.
While some of that dream came true, I’d say that there were more surprises than I thought and more exceptions to the rule than anything else.
But the greatest surprise of all was that I do feel like I know myself and what I truly want, more than ever before. I never expected this but I personally think it’s the best thing about turning 30 and even a superpower of this decade.
However, using my own story and the story of clients and friends, I can tell you that after 30 there’s a powerful shift that I’ve sometimes gone as far to call a mindfuck (and I’m not one to use that term lightly).
Some say we come into our own, and others may say we get hit by 30 like a ton of bricks.
Many of us start to see the reason for the bumpy road of our 20s. We begin to understand how and why we ended up where we are now. And, maybe for the first time, we see that we have to make corrections.
One of the first places we often look is the timeline and we judge how long it took us to accomplish certain things, probably comparing ourselves to others who did the same or better in less time.
We then likely look at the timeline ahead of us and make a judgement about how long something new, like correcting our course, might take.
But so often we don’t go after something new because
A, we didn’t get exactly what we wanted before so we think there’s no way it’ll work this time.
B, it took so long last time and it still wasn’t right.
And C, this time we have a spouse and kids to think about before we go gallivanting around just following our dreams.
But your 30s are the perfect time to be ‘gallivanting’ towards success and happiness if you know how to capitalize on everything you’re dealing with – use your superpowers!
*We have more knowledge, experience and resources this time around.
*Instead of being pushed into education and living in the Lala Land of university life or intern life, we have a grasp of the real world like never before. Yes, this is what all that crap was preparing us for.
*Unlike your 20s, we finally have the resources. Chances are, you have a more secure job and a stable group of friends to support you if things go awry.
*You probably also have a bigger WHY than you used to. I’ve heard countless stories about how in our 20s we were ruled the desire to prove ourselves to parents, siblings, teachers, bosses and mentors.
*In our 30s, with our who gives a shit attitude, our ego is much less of what is pushing us. We have other things and other people to worry about (kids, spouse, potential spouse) and it’s their faces and their future that can inspire us to move mountains.
Of course we have to be careful not to feel the pressure; it can be a lot to handle because, yes, this is crunch time. This is really when you could make your mark and have the life of your dreams, and that can be a scary thought.
But, If you can appreciate how special and unique these gifts in our 30s are, you have a magic formula for success.
In my eyes, your thirties are the perfect time to perfect your career path or start your own business. It’s the perfect time to explore new things in all areas because you’re more comfortable trying new things.
Not to say that you are completely comfortable but, compared with your twenties, you are much wiser from your mistakes and much more capable because of your experiences and who you’ve become – the hero of your own story.
If this all sounds like you and you’re ready to get started on a project for happiness and success in your 30s, I’d love if you’d join me for my FREE webinar on how to really use your 30s’ Superpowers to achieve your dreams NOW. Click HERE to find out more.
Or, come on over to ashewoodward.com to find out more about me, your 30s and how we can work together to get you to the success you’ve been dreaming of for all of your adult life!